Monacor International are a specialist electronics manufacturer and distributor. They specialise in sound and lighting equipment for stage and production. Their head office is based in Germany but they are have offices across the world. The UK branch of Monacor needed information packs for their sales team to help advertise customer benefits.
Monacor’s customers are split into various tiers and groups that offer different benefits. Due to this the information packs needed to be able to vary in content. To best accommodate this we decided on a folder and inserts format, which means the packs can be easily customised.
As well as information about customer benefits, we also created a series of case study inserts. These case studies illustrate the service they can offer and how their products can be used.